Spring is almost here and for many of us in Panama City Beach, we’re thinking about how we can best maximize the rental season just ahead of us. At Panama City Beach Luxury Properties, you can be sure we see our fair share of opportunities to update, renovate, suggest and redo to help out properties make the most money they can make.
If you have a rental property, you know how important it is to keep everything updated and in good shape. Letting anything fall too far behind can cost positive reviews or worse, a great rental season.
Here are five easy things you can do to help freshen up your Panama City Beach vacation rental property.
One of the easiest (and least expensive) ways to give your place a totally new look is to install new bedding in your vacation property. There are a variety of local options, including Target, Marshall’s and local retail stores that sell a great variety of quality, inexpensive bedding options for all sized beds.
When you’re buying new bedding, make sure you pick out styles and colors that are consistent with the theme of the property. And make sure it’s easily washed incase it needs to be laundered during the rental season. If it needs to be dry cleaned, a quick turn around on a turnover day may be impossible.
Also, when you replace bedding, go the extra mile and get some matching throw pillows for each bed to help finish off the look.
New or Additional Art
So often we walk through new condos and they are fitted with the standard setup they came with when they were brand new. There are many advantages to these kits, including having a cohesive look throughout and a design that was likely well thought out.
However, in the interest of saving costs, the property is often left bare with few art hanging on the walls. I’m a fan or organized and purposeful blank spaces, but when the place looks empty, it feels empty.
There are tons of local places that sell great art that is tasteful, beachy (if that’s your thing), and inexpensive. I’ve even picked up some neat stuff from Marshall’s. There are also a lot of amazing places to shop for art along 30A.
The art you hang should reflect a fun personality, should match the decor of the rental property and should be creatively hung. Take advantage of bare walls to create patterns of pictures and don’t be afraid to hang some family portraits to make it feel personal.
Lets face it, this is probably one of the more expensive things to update in a vacation rental property. Furniture can be costly and very difficult to move in. But, when that old couch can’t be cleaned anymore and the cushions are looking slouchy, it’s time to replace it with something new. The more you try to squeeze that last rental season out of it, the more you’re going to hurt your reviews and repeat visitation.
Sometimes it isn’t all about wear and tear either. Its important to keep your property looking up to date as well. The style and decor of your property should be reviewed about every 5 years or so as styles change. What was considered “in” back in 2008 isn’t necessarily in-style today. You have to realize as new property owners come online and redecorate, eventually you’ll see an industry wide shift in style. And if you miss it, you’ll be left behind.
One thing I’m asked a lot is, “What about decorative nick-nacks? Should I have them, what if they are lost or broken, and how much is too much?”
These are all great questions. I don’t have some magic formula for how much is a good amount or what to go where, but I reiterate, if it looks empty, it feels empty.
Just like art on the walls, there should be decoration on the shelves, countertops, and nooks and crannies. Now, this is not to say there should be something on ALL countertops and shelves, but there should be some. The trick is to stay tasteful and consistent with the decor and have a balance of not too much and not too little.
Also, just like art, many neat decorations can be found in the same places you’re looking for art. And it doesn’t have to be expensive.
Consistent with all rental properties, I would strongly consider the amount of money you put into decorative items knowing they could be broken or lost by guests, or their children. I never recommend keeping things you’d have serious heartburn over if it were harmed.
Again, like furniture, this is one of the more expensive things to address in an aging vacation rental property. But, it is something that needs to be taken care of on a regular basis.
The first thing I recommend on the property with carpet is to have the carpet replaced with a hard-surfaced floor. Now, I like having a soft surface in the bedroom just as much as the next person, but that is easily accomplished by putting in a nice big rug that is easily replaced when needed.
Many people prefer just to tile the entire place, and while that can be a very tasteful solution, there are many other things that you can do to make your condo stand out from the rest.
One of my personal favorite flooring options is a manufactured laminate wood floor. This flooring material is intentionally created to be extremely durable and very good-looking. Generally speaking, it is manufactured so well, that upon first inspection it is indiscernible to the real thing. The reason I personally favor the laminate hardwood flooring is because of its durability, low cost, and it’s ease of replacement should it ever need to be replaced.
When I get to do it however I want, my personal preference is to have a hardwood floor surface in the bedrooms with a huge rug under the bed (extending out the sides) and tile throughout the living and all common areas.
Some Examples of Tasteful Decoration
This is one of our Southern Exposure townhomes. It’s been a phenomenal rental, partly because it’s a townhome right on the beach; but also because it was very tastefully decorated. Guests comment regularly that it’s one of the nicest places they’ve stayed in, hands down.
This condo is one of our Calypso three bedrooms owned by Karen Smith at Beachy Beach (one of the owners of PCBDaily.com). When she bought it, she went all out, buying local art, some new furniture and decorative items to spruce up the existing furniture. What she has done with her rental has created a frenzy of activity that will net a tangible revenue one-upmanship over the competition.
This home is one of our rental properties in Watersound West on 30A. Our 30A rental company, Swantree 30A manages this one and it’s tasteful decor promised positive reviews and a comfy, beachy style.