Bay County Set to Boom – Interview with Dr. Ed Wright

This is some test text.
"The nature of our area will change forever, and in a great way."

Dr. Ed Wright, former Dean of FSU-PC and current stand-in director of the Bay County Economic Development Alliance was gracious enough to start our series of Leader Profile interviews that will showcase the local talent that our area possesses.  Dr. Wright shares with us his former role as Dean, his current role as EDA Director, and what we may see in the future of Bay County.

Koertge:  You are the former dean of FSU-PC,  how long were you the dean?
Wright
:  Almost seven years.

Koertge: Did you move to Panama City for that specifically?
Wright
: I did.  I was serving as the Dean of Humanities and Social Sciences at Colorado State University when The Florida State University position was advertised.  My wife and I had long connections with Panama City, had come here to the beach many times, plus my wife had family just outside New Orleans, so it was close.  In addition, I had done a lot of work with Gulf Coast Community College.  I was happy where I was, very successful and doing well, but when I told my wife about the position, she said four words to me – ‘get your typewriter out.’  This was the only time I applied for a job in several years and low and behold, we ended up coming.

Koertge:  So, tell us about the timing of your move.
Wright
:  It was just the right time for me, and it was time for real growth at FSU-PC.  FSU had been fairly unresponsive prior to my coming to the needs of the community and the community was getting a little restless about it.  That was communicated to me pretty quickly.  When the dean before me, Larry Bland, who was the founding dean – great guy, had been here for years –  retired, they put together a commission of city and university people to talk about the future of the campus.  This group came up with a plan or rather an inventory of needs.  Part of my role in the beginning was to respond to that inventory of needs.  Of the many things we did, we brought in daytime programs, as well as other educational programs to help broaden our teaching capability.   However, one of the most important programs we brought on was the engineering program. The initiative was to create a real full time or day time campus.

After about 6 years in the seat, we decided it was time to retire.  It was time to spend time with family and my mother, and also we timed it because the new buildings coming along. We figured with the new buildings and a great enthusiasm and buoying up of support –  what a great time for a new Dean to be here and benefit from that very important time.  And, now they are online, and what a great thing that is.  I walked through them the other day, and they are very nicely done.

Koertge: If you could name one, what would you say was the highlight of your career at FSU-PC?
Wright: One highlight of my career is crystal clear to me, and it is a story that I’ve told hundreds of times.  This story captures the mission of a regional campus, it captures Panama City, and it captures what FSU Panama City has become.  The first graduate of the Electrical Engineering program was a young woman.  The commencement was always the highlight for many of us because you get to see all these people that have worked so hard come to the conclusion of their educational career with high hope for what the future will bring them.  Many of them, for a long time were non-traditional students achieving their goals and making a difference in their life and in their future.   So, here’s a gal who was a single mom with three kids, living at home with her parents, working as much as she could – the day she walked across that stage, her life changed forever.  Now she’s working a great job, has been there for years, and has been able to offer her kids a life they never could have had before.  And, importantly, the life of the community changed forever because her role in It will be different, her contribution to It will be different.  That’s really what this is all about.

Koertge: What is the Bay County Economic Development Alliance?
Wright:  the EDA is a public/private partnership consisting of county municipalities in partnership with private companies such as St. Joe, Gulf Power and various others that contribute or have an interest in the economic development of our area.  The whole purpose of the EDA is to attract new businesses and employment opportunities and help existing industries to expand and bring new business. The board is a volunteer board led by Lisa Walters, a partner in Burke and Blue. She’s a great gal, works so hard.

Koertge:  What roles does the Economic Development Alliance play in the community?
Wright
:  The whole purpose of the EDA is to develop proposals, to target businesses that could benefit from it, provide industry related information to businesses, participate in marketing events (sometimes jointly with the Great Northwest), working with companies that may want to relocate here to perform site location studies among other things, and to structure and develop packages of incentives that are provided based on certain qualifications of the businesses.  The EDA’s job is to market the region and work with those that would like to develop as potential employers in our area.  Nextel and Oceaneering coming to Bay County are some examples of past EDA efforts.

Koertge:  What is your role as the temporary director of the EDA?
Wright:  Well, first, try to keep the place running (laugh).  I came down the week before Ted [Clem] left and received lots of briefings about the current goings-on in our program.  2008 closed out with 11 active projects in the works and I’m also involved in facilitating the building of new relationships.  I’ve worked with three inquires in the two weeks I’ve been here from companies interested in our area or in the Southeast that may develop into fruitful relationships – we are in the business of developing proposals catering to these types of solicitations.

In addition, equally important, and maybe even more important, rather, is the search for a new executive director.  We’ve got to develop a process to bring about that search and to find the right kind of person for this position.

Koertge:  People, locals and tourist alike, tend to overlook Port Panama City, what do you see on the horizon as far as economic development with regards to the port?
Wright:  Certainly, I think, Wayne Stubbs has done a terrific job as the director of the Port; he has certainly expanded their capability.  They have some land constraint issues, but that is alleviated by their having an industrial area right up 231 that is directly connected by rail that is actually being developed – that’s a really important site for future development.  I think that we’ll see some activity that will make that land more interesting to a potential business that may come here in the near future.

There is a lot of potential, and we are going to try and accelerate that process so some of the ground work is complete for that future potential business.  Then of course, there is the distance from the Yucatan.  You know, this port is closer to the Yucatan than Miami, because from the Yucatan, you have to go around Cuba to get to Miami.  Not to mention the progress with the new Panama Canal and the possible future activity that could open our area up to with the capability to accommodate much larger ships.

Koertge:  Can you speak into those things unique to our area that are setting the stage for Bay County to explode?
Wright:  The industrial park around the airport and the developable property within the fence, about 400 to 500 acres, in terms of aviation related business is a huge advantage that our area will have.  In the future, we will have tremendous opportunity that may be difficult to foresee at this time.  For example, with the airbus A380 project, if the timeline of the new airport were more further along, we would have very likely been the site instead of Mobile.  So, there are lots of things that could happen that are related to access to an airstrip or runway that this site certainly affords.

And of course, the whole commerce park outside the fence has the potential for logistics and cargo-related types of businesses, and its a great opportunity for businesses to build what they want as opposed to trying to retrofit something that is already there.  Something else that is sometimes overlooked is the growing number of defense contractors that support the Navy base, Air Force research lab, and the Civil Engineering center at Tyndall.  We’ll see that number grow.

The Navy base has become, really, a hub for a lot of different technologies.  In fact, one of the things I tried to do after I retired but was still doing some work here was to get the new airport to be a test bed for new technologies.  It is a great place and opportunity because you can bring a new system in, plug it in and see how it works.

Finally, where in the southeast can you land a large cargo aircraft with relative ease, and with ease, I don’t mean in regards to the length of the runway, but in regards to the amount of airspace.  This airport will have lots of available airspace, timewise, with regards to cargo operations.  Now, nothing is happening in this specific arena, so I don’t want to mislead anybody, but I’ve always believed that we have the opportunity when the economic base is sufficient to talk about a regional cargo kind of location.  We will have lots of space to develop the kinds of distribution centers that you would need and plenty of space in terms of airspace and times that you can have access to the airspace.

And I still believe that if Airbus will manage to become profitable in their manufacture of their huge cargo carrier, the A380, then FedEx and UPS may pick up a dozen a piece.  Where are you going to fly that huge plane into?  Currently there is only one airport in Florida that can handle a plane of that size in terms of runway length and turning radius capabilities – Miami.  As I understand, our airport should be able to handle something like this, however, they may have to do some modifications to accommodate turn radiuses and taxiway requirements, but again, we’re dealing with a clean slate.  These are some of the kinds of things that we will have to offer.

Koertge:  What sort of regional impact does the new airport potentially have?
Wright:  Oh, its huge.  And we haven’t even begun to talk about the impact it will have on The Beach, if you will, the destination of Pensacola to “the bend”.  And the way it potentially changes this tourism market in terns of access, if we get a low cost carrier.  We’ll get people coming out of larger cities that have never heard of our area before and the potential to bring international travelers.  This will change the nature of this destination forever, in a great way.

FDOT proposes new road to new Airport

I was so excited to see standing room only at the Kick off meeting to introduce the proposed new road to our longed for Airport.   Hugh Williams exclaimed that a bigger room would be needed for the next meeting because  of the over the top public responce which they welcomed.  The meeting appeared to be a great success and although there was not a question and answer time the audience was encouraged to meet one on one with the project leaders stationed around the room.

So how does it impact us?  The Florida Department of Transportation (FDOT) is proposing a new 4 lane roadway, approximately 24 miles in length.  Exactly where the road will be is still in the planning stages but the suggested  route for section 1 is from US 98 in Walton County east of Peach Creek to state road 79 in Bay County around county road 388.  For section 2 the plans are for it to run along 388 from HWY 79 to HWY 77.   Some of the considerations for the road will include controlled and limited access alternatives.

H.W. Lochner, Inc. and PBS & J have teamed together to conduct studies for the West Bay Parkway and its impact on the community and its citizens.  Rosemary Woods -Deputy project manager urged the audience to e-mail or call them at their numbers provided below. She stated that a vital part of their study would be getting information from the public.

In essence the goal is to have as little an impact on the enviornment and its citizens with the most advantages for our future development.  Some of the positives are:  A new route to our new Airport, to provide a better quality direct route to the eastern side of  Bay County, and to establish an alternative hurricane evacuation Route.  One of the problems with Bay County has always been how do you get here.  The new Airport is the first step in solving that problem and a new road to the Airport is another facet of making Bay County an easy access vacation spot.

This was the first of many meetings.  I had an opportunity to meet some of the Project Leaders and they were eager to hear our ideas and welcomed feedback and questions.  I hope you will join me and learn about this project and be a part of the great change for our community that we love.

The official web site is WestBayParkway.com

Contact information:

Hugh Williams,PE
Project Manager
850-656-9027
hwilliams@hwlochner.com

Rosemary Woods
Deputy Project Manager
850-575-1800
rewoods@pbsj.com

J. Brandon Bruner
Project Development Engineer
850-638-0250
joseph.bruner@dot.state.fl.us

Mardi Gras Parade on Panama City Beach

012609_mardigrasThe Krewe of Dominique Youx is Bay County’s original organization of over 185 members who have celebrated the festive Mardi Gras season here in Bay County for over 22 years.

According to custom, Shrove Tuesday (“Fat Tuesday” to the English-speaking settlers, “Mardi Gras” to the French) is the last day to indulge, or overindulge, before Lent and its 40 days of fasting.  The celebrations that take place before Mardi Gras in New Orleans, Mobile, and Galveston set off a carnival season that is notorious.

The Mardi Gras tradition came to Panama City in 1986 when a group of local residents headed by Errol Legasse and the late Jerry Castardo decided that we should not miss out on the excitement of Mardi Gras and formed the Krewe of Dominique Youx.

Dominique Youx is the nickname used by the eldest member of the famous Lafitte family of buccaneers who sailed the southern seas in the early 1800’s plundering vessels of those deemed to be their enemies.  Dominique Youx was actually Fredric Alexander Lafitte, brother of Jean and Pierre Lafitte.  He was the first of the Brothers to become a buccaneer.  He was commissioned by Napoleon Bonaparte as a privateer and served for France during the war with Spain. When the Lafitte’s moved to New Orleans, the charismatic Jean Lafitte organized hundreds of rogues into a band of pirates who became the scourge of the Gulf of Mexico and the Caribbean. Local rumor has it that some of their loot is still hidden in the estuary of St.Andrew Bay.

The present day Krewe of Dominique Youx, like other famous Mardi Gras Krewes, celebrates the season in a carnival atmosphere. For the first time, the krewe will parade on Panama City Beach. Pirates dressed in colorful costumes will be throwing beads to revelers along the parade route beginning at Hill Road, proceeding down Front Beach Road, and into Pier Park.  This year, King Rob Fernandez (Dominique Youx XXII) and his Queen, Joyce Muller, will spearhead the Krewe as beads, doubloons, and other throws are tossed to the huge crowds lining the parade route.  This parade is free to the public and suitable for the whole family.

In Panama City Beach, the season begins in mid-November with a black-tie evening celebration.  The Krewe presents a local, non-member dignitary with the “Baratarian Cup”, a Mardi Gras honor unique to Panama City.  This year’s recipient is Robert “Bob” Myers.  Bob was an Air Force officer who settled down in Bay county after retiring and over the years became one of Bay County’s most prolific charity volunteers.  Bob will lead this year’s parade as Grand Marshall.

The Krewe also holds a formal, costumed Mardi Gras Ball for the coronation of the new King, Queen and court members for the following year.

The Krewe of Dominique Youx is self-financing, paying for its own equipment, floats, costumes, as well as the beads and doubloons thrown to the watching parade crowds.

The Panama City Krewe of Dominique Youx is proud to use the name of an historic buccaneer to promote the carnival spirit of Mardi Gras for the enjoyment of the people of Bay County.

Education Forum to be held in Panama City

An Education Forum will be held Saturday, January 31 from 2:00 pm – 4:00 pm in the St. Andrews Episcopal Church Community Room at 1608 Baker Court in Panama City.   The event is FREE.

The topics will include finding the right school for your child; financial planning for education and the link between diet, exercise and learning. Childcare will be provided.

The event is sponsored by the Panama City Renaissance School, the Chautauqua Learn and Serve Charter School, the Bay County Health Department, Merrill Lynch, Northwest Florida Surgery Center, Head and Neck Associates of Bay County and David Kozan of CDM.

For more information about the event, call 850-215-8712 or visit the event website at PanamaCityKids.org.

TDC Marketing Meeting – New Web Site Update, Summer Marketing Talk

Tuesday’s Marketing Committee meeting should bring joy and laughter as we all dance around a silly little hat singing kumbaya.  Wait, scratch that, what?!

On the agenda is discussion (or updates, rather) of the new destination web site and discussion of the summer marketing campaign.  With last year’s failure of the Summer White Sale, I’m sure very anxious to see what they’ve come up with this year.  The nature of the Summer White Sale had promises of creative success, perhaps the way it was carried out and the essence of the body was what failed.  Anyway, I digress, it’s in the past.

Agenda can be downloaded here, or observed below:

AGENDA

MARKETING COMMITTEE MEETING
Panama City Beach Convention & Visitors Bureau, Inc.
Panama City Beach
Tuesday, January 27, 2009           2:00 p.m.            Board Room, Visitor
Information Center

I.    CALL MEETING TO ORDER

II.    ROLL CALL

III.    REQUESTS TO ADDRESS THE COMMITTEE ON AGENDA ITEMS (3 Minutes)

IV.    UPDATE ON DESTINATION WEBSITE, Ms. Susan Estler, VP of Marketing

V.    DISCUSSION OF 2009 SUMMER MARKETING CAMPAIGN, Ms. Susan Estler, VP of Marketing, and Ms. Kathy Fordham, YPartnership

VI.    AUDIENCE PARTICIPATION

VII.    ADJOURNMENT

New Aerials of the New Airport

No talk, all pictures:

This is looking from the south towards the north.  The segment off to the right will be the cross-wind runway.  To the far left of the property, you can see a portion of the road that leads up from highway 388.  The main runway, obviously, is right down the middle.

In this photo, you can see the terminal and main parking area.  the upside down U shape is where the terminal will be, I’m not sure that I can tell the overall footprint shape in this picture.

This is looking west from the east, the terminal is on the far side with an exterior service road shown leading to the bottom of the picture.

This picture more highlights the cross-wind runway.

Local Businesses gather at Baja Grill

012309_chamber_1Last Thursday, I joined some of the 980 Panama City Beach Chamber of Commerce members that flooded Pier Park for an after hour meet and greet, hosted by Baja Grill. The atmosphere exuded an enlivening blend of jovial comradery with subtle networking. Crowds flocked the open bar and full gourmet buffet; enjoying dishes such as herbed lamb, cheesecake and shrimp primavera.

Guests participated in a raffle, complements of Regions Bank. Some went home winners, others not so lucky.  In addition to various other items, a lime green bike was raffled to promote the bank’s new “green” account programs.  This is dueling fitting as Regions’ trade color is green.

012309_chamber_3I had the opportunity to speak with a few business owners. The first was Bobby Griggs, who has run The Beach Butlers (out of Rosemary Beach) with her husband Jeff for around five years now. The Beach Butlers make coming here on vacation one step easier, eliminating the need for those late first night shopping trips to be sure you don’t go without the essentials, and non-essentials.  “You enjoy the shore, while we stand in line at the store.”

Some of the more recent additions to Pier Park include Solace Day Spa and Salon and Massage Envy. Solace has been open in Rosemary Beach for six years, but owner Jennifer Staerker decided it was time to open her second location in Pier Park just last year.

As far as expanding to Pier Park-  I moved to the area in 2000 and i have watched the Panama City Beach area grow over the years.  We have had wonderful success with Solace at our Rosemary Beach location and many of our guests are from the Panama City Beach area.  When the opportunity to expand Solace and Aveda to the Beach to make it more convenient for our beach locals and visitors…Pier Park was a natural fit.  As an Aveda Lifestyle Salonspa, Solace is about quality, customization and creating an experience for the guest.  Pier Park shares the same philosophy. ~ Jennifer Staerker

Pier Park’s Massage Envy, owned by Lynny Conklin, is also rather new and will celebrate one year of business in March. Offering health and wellness through thearaputic massage, they give locals, tourists and shoppers alike a way to unwind and relax.

With so many new businesses on the rise and the busy season only a few months away, PCB’s economic future looks to be a bright one.

Education still pays

For several years Bill Gates, founder of Microsoft, and others have been talking about the importance of math and science proficiency. With the recent downturn and many highly educated people out of work, it has become more apparent why these visionaries have been pushing us in this direction.

In the tough economic environment, as Kathleen Parker suggests in her article, What if a college education no longer pays, it is no longer enough to have a liberal arts degree and an MBA. Instead employers are searching for individuals with broad backgrounds.

It is cheaper to hire one person who can easily move from technical subjects to marketing to cultural interface issues and then on to accounting than it is to hire four or five people who each have a narrow focus. So it is not that education no longer pays, it is that the competition for jobs has increased. Employers expect a higher, broader skill level from each employee.

As a result, parents should think carefully about what their children are learning in primary and secondary school and about the breadth of extra-curricular activities they choose. In addition, college students should think carefully about what they study and about internships and other opportunities that may help them secure a job on graduation.

Change is tough, but with the current economic environment it is imperative. Make sure your kids have opportunities. Think ahead and make sure your child gets the best, broadest education possible.

Don't miss the Bay County Education Forum

boyJuliann Talkington

On the Saturday, January 31 form 2:00 – 4:00 pm, the first annual education forum will be held at the St. Andrew Episcopal Church Community Room located at 1608 Baker Court in Panama City.

Learn about how to find the right school for your child; financial planning for education and the link between diet, exercise and learning.

The event is sponsored by the Florida Department of Health, Ryan Dobbert of Merrill Lynch, Northwest Florida Surgery Center, Hans Caspary of Head and Neck Associates, the Panama City Renaissance School, Chautauqua Learn and Serve Charter School and David Kozan of CDM. For more information, visit the event website at panamacitykids.org or call 850-215-8712.





Few Borrowers Benefiting from latest "Refi Boom"

I can remember back sixteen years ago when thirty-year mortgage rates fell below 7% sparking a flood of refinances. I also remember 2003 when rates dipped again and another “refi boom” ensued. So with thirty year mortgage rates now at their lowest levels in history, why are we not seeing the kind of refi hysteria we have seen in past? Ironically, the cheap mortgage money of the past that helped drive up homeownership rates and property values has left us between a rock and a hard place. Despite historically low rates, much tighter underwriting guidelines coupled with the crash in home values leaves few borrowers in a position to refinance.

The Mortgage Bankers Association reported on Wednesday that the national average interest rate for thirty-year, fixed-rate mortgages stood at 4.89% at the end of last week, down from 5.07% a week earlier and down from 6.50% in October. Much, if not all, of the decline in interest rates can be credited to the Federal Reserve’s program of buying up to $500 billion in mortgage-backed securities from Fannie Mae and Freddie Mac which started on January 5th. This has narrowed the risk premiums associated with mortgage yields leading to the unprecedented drop in long-term rates.

However, according to Doug Duncan, chief economist for Fannie Mae, only a third of outstanding mortgage debt is eligible for refinancing. “Nearly 70% don’t make the cut,” he said ” because their credit isn’t good enough or they owe more than the current values of their homes.” Another set of homeowners locked out of the refinance opportunity are “jumbo” loan holders whose loan amounts exceed the Fannie Mae and Freddie Mac maximum. Rates on “jumbo” loans have failed to follow the downward trend of conforming loan rates and have stayed stubbornly around the 7% mark.

Mortgage lenders are reporting that while refinance activity is up, only 50% of applicants end up closing due to credit or appraisal issues. In Florida, where home values have fallen sharply, only 25% of refinance applicants make it to the closing table. While Fannie Mae is looking into the possibility of allowing borrowers to refinance up to 120% of the current property value to help more “upside down” borrowers refinance, there is still no viable program in place. So while refinance “booms” of the past allowed a majority of homewowners to benefit from lower rates and monthly payments, along with the relatively cheap access to their home’s equity through cash-out, the only ones benefiting this time around seem to be those who need it least.

Borrowers who have been in their homes for a number of years and have substantial equity along with excellent credit are taking advantage of the lowest rates in history while those struggling in “upside down” mortgages are stuck with their higher rates. A silver lining would be if the rates stay low enough for long enough, borrowers may begin to choose to move up rather than sit tight in their homes. It will be that slow increase in demand that, ultimately, will stabilize home prices and spread the opportunity of lower rates to more homeowners.