Dana Holloway sent me a letter she is sending the Panama City Beach Convention and Visitors Bureau with suggestions for varying beach attractions that are centered around the family and goaled at being free or affordable in order to attract visitors that want to do more than sun at the beach.
It reads:
I am writing you in an effort to help find ways to improve PCB’s attractions without spending much money, and to help prevent any new taxes being imposed on residents here to pay for sports complexes, convention centers or the like. Please take the time to read and consider my suggestions.
Most people who choose to vacation in PCB are not wealthy. And, in reality it is going to be a long time before PCB is able to attract large groups of people with a lot of disposable income. That being said, it is important for us to first concentrate on providing lots of inexpensive or free entertainment while keeping in mind that our biggest sell is the beach. Playing up lots of fun, cheap beach activities will sell our beaches and make us stand out from other beach communities.
Right now the ‘attractions’ we advertise are still too pricey for the average family. Have you priced what it cost to take a family of four to a local attraction? We obviously cannot tell those businesses what to charge for admission, but we can provide our guests with cheaper entertainment alternatives. An attainable goal for us is to make PCB a fun and affordable place for the average family to come. Rental units on the beach cost quite a bit and we obviously can’t control that either, so let’s concentrate on what we can do to make Panama City Beach “the best affordable family vacation destination in the US” by providing cheap or free entertainment on our beaches for lots of family fun and memories. After we do that – we will see more and more people with lots of disposable income choosing our beach over all of their other choices.
Suggestions:
more after the break.
PCBDaily 