Tuesday’s Marketing Committee meeting should bring joy and laughter as we all dance around a silly little hat singing kumbaya. Wait, scratch that, what?!
On the agenda is discussion (or updates, rather) of the new destination web site and discussion of the summer marketing campaign. With last year’s failure of the Summer White Sale, I’m sure very anxious to see what they’ve come up with this year. The nature of the Summer White Sale had promises of creative success, perhaps the way it was carried out and the essence of the body was what failed. Anyway, I digress, it’s in the past.
Agenda can be downloaded here, or observed below:
AGENDA
MARKETING COMMITTEE MEETING
Panama City Beach Convention & Visitors Bureau, Inc.
Panama City Beach
Tuesday, January 27, 2009 2:00 p.m. Board Room, Visitor
Information Center
I. CALL MEETING TO ORDER
II. ROLL CALL
III. REQUESTS TO ADDRESS THE COMMITTEE ON AGENDA ITEMS (3 Minutes)
IV. UPDATE ON DESTINATION WEBSITE, Ms. Susan Estler, VP of Marketing
V. DISCUSSION OF 2009 SUMMER MARKETING CAMPAIGN, Ms. Susan Estler, VP of Marketing, and Ms. Kathy Fordham, YPartnership
VI. AUDIENCE PARTICIPATION
VII. ADJOURNMENT

Panama has been ranked first in the region for low cost of living, operational cost and index of labor. · Tax exemptions for foreign investors and …
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